News Release

Verizon Wireless Introduces The Alias™ By Samsung

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March 30, 2008

Brenda Raney
Brenda.Raney@VerizonWireless.com
908-559-7518Tracy Calabrese
MWW Group for Samsung
tcalabrese@mww.com
972-301-5406
973-865-0624 (mobile)

LAS VEGAS, BASKING RIDGE, NJ, and DALLAS — Ahead of CTIA WIRELESS 2008, Verizon Wireless, the owner and operator of the nation's most reliable wireless voice and data network, and Samsung Telecommunications America (Samsung) announced the Alias™ by Samsung will be available in mid-April. The successor to the popular Samsung SCH-u740, the Alias will be available online at www.verizonwireless.com or in any of the 2,400 Verizon Wireless Communications Stores, including those in Circuit City.

The Alias sports the familiar dual-hinge design of the SCH-u740 but is packaged in a cool silver finish and features an updated easy-to-read full-QWERTY keyboard, making the phone ideal for sending text messages and e-mails. When customers open the Alias vertically, the phone is a sleek and stylish clamshell phone.

When the Alias is opened horizontally, the QWERTY keyboard is revealed to show its new color-defined numbers and letters. In addition to sending text messages, customers can use Wireless Sync, Verizon Wireless' proprietary personal information management solution, to synchronize their phones with their home or office PCs for easy access to e-mail, calendar, contacts and task information. The horizontal view is ideal for using the Alias' multimedia features, including Verizon Wireless' V CAST Music and Video services. With V CAST Music, customers can choose from more than 2.8 million songs from well-known and independent artists to download over-the-air directly to their phones or transfer their own music collection from their PCs to their phones. With V CAST Video, customers can download or stream video clips from the best names in news, sports and entertainment.

Additional features of the Alias include:

  • 1.3 megapixel digital camera with flash
  • Camcorder
  • Get It Now® — downloadable games, ringtones, wallpapers, location-based services and more
  • Mobile Web 2.0(SM) — customizable, enhanced wireless Internet access to the latest in news, sports, weather and more
  • Instant Messaging using AIM®, MSN®, Yahoo!®
  • Text, picture and video messaging
  • Bluetooth wireless technology — Object Push Profile for vCard, headset, car kits, serial port and certain dial-up networking profiles
  • Expandable memory with external microSD™ card slot
  • Dimensions: 3.8" x 2.04" x .58"; 3.65 ounces with standard battery
  • Bilingual user interface: English and Spanish
  • TTY/TTD Capable
  • Personal organizer with Calendar, Calculator, Notepad, Currency Converter, Alarm Clock, World Time and Stop Watch

The Alias will be available in mid-April for $129.99 after a $50 mail-in rebate with a new two-year customer agreement For more information about Verizon Wireless products and services, visit a Verizon Wireless Communications Store, call 1-800-2 JOIN IN or visit www.verizonwireless.com.

(Editor's Note: High-resolution images of the Alias are available by clicking on the "Image Library" link at www.verizonwireless.com/multimedia).

About Verizon Wireless
Verizon Wireless operates the nation's most reliable wireless voice and data network, serving 65.7 million customers. Headquartered in Basking Ridge, N.J., with 69,000 employees nationwide, Verizon Wireless is a joint venture of Verizon Communications (NYSE: VZ) and Vodafone (NYSE and LSE: VOD). For more information, go to: www.verizonwireless.com. To preview and request broadcast-quality video footage and high-resolution stills of Verizon Wireless operations, log on to the Verizon Wireless Multimedia Library at www.verizonwireless.com/multimedia.

About Samsung Telecommunications America
Samsung Telecommunications America, LLC, a Dallas-based subsidiary of Samsung Electronics Co., Ltd., researches, develops and markets wireless handsets and telecommunications products throughout North America. For more information, please visit www.samsungwireless.com.

About Samsung Electronics
Samsung Electronics Co., Ltd. is a global leader in semiconductor, telecommunication, digital media and digital convergence technologies with 2007 consolidated sales of US$103.4 billion. Employing approximately 150,000 people in 134 offices in 62 countries, the company consists of five main business units: Digital Media Business, LCD Business, Semiconductor Business, Telecommunication Business and Digital Appliance Business. Recognized as one of the fastest growing global brands, Samsung Electronics is a leading producer of digital TVs, memory chips, mobile phones and TFT-LCDs. For more information, please visit www.samsung.com.

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