News Release

Verizon Wireless Selected For CMP Media InformationWeek 500

Innovative Technology Practices Earn Nation's Largest Wireless Provider Fourth Place In National Rankings

September 28, 2003

Brian Wood
Brian.Wood@VerizonWireless.com
908-306-7901Tricia Hoban
Peppercom for InformationWeek
thoban@peppercom.com  
212-931-6171

BEDMINSTER, NJ — Verizon Wireless, the nation's largest wireless provider and operator of the nation's largest and most reliable wireless network, today announced that it has been named to CMP Media LLC's InformationWeek 500, a prestigious listing of the most innovative users of information technology in the United States. The company ranked fourth on the list of 500 and was the only wireless service provider in the top 250.

For 15 years, the InformationWeek 500 has tracked organizations' IT agendas, providing a unique opportunity to understand and examine their business practices across core areas of operations. Companies named to this list demonstrate a pattern of technological, procedural, and organization innovation.

Significant accomplishments that lead to Verizon Wireless' selection include the development of a new Web-based service management platform that optimizes business sales processes to improve sales representative productivity, increase customer satisfaction, and support sales of customized new services based on the specific communications device owned by the customer. These achievements have delivered a time-to-market advantage to Verizon Wireless that enables the company to rapidly roll out new products and services and at the same time improve overall customer service.

"America's most innovative companies are also devoting more dollars to technology initiatives this year. On average, the InformationWeek 500 will invest 3.7% of their annual revenue on technology for an average cash layout of $353 million in 2003," said Rusty Weston, editor of InformationWeek Research. "This marks an upswing in technology investment compared to a year ago when the typical InformationWeek 500 company spent $320 million on IT."

"Verizon Wireless has increased its market share in the past year. IT has contributed to that growth with the improvement and simplification of our business processes to keep us in the industry leaders' position," said Roger Gurnani, vice president and chief information officer, Verizon Wireless. "We are honored to receive this recognition from InformationWeek. Our placement in the top five ranking demonstrates our constant focus on applying innovative uses of technology to bring award-winning products and services to our customers."

"The InformationWeek 500 are a major force in the U.S. economy," said Stephanie Stahl, editor of InformationWeek. "Collectively, this year's 500 businesses will spend nearly $177 billion on technology tools, products, and services. We expect this commitment to continue into 2004 when we estimate that the InformationWeek 500 will spend $185 billion to establish and move technology initiatives forward."

The InformationWeek 500 is the most detailed source of industry-specific IT budget data. The research project gathered in-depth information directly from companies about how they approach and prioritize their IT investments. The research identified and ranked the companies following an extensive online and phone study.

About Verizon Wireless
Verizon Wireless is the nation's leading provider of wireless communications. The company has the largest nationwide wireless voice and data network and 34.6 million customers. Headquartered in Bedminster, NJ, Verizon Wireless is a joint venture of Verizon Communications (NYSE:VZ) and Vodafone (NYSE and LSE: VOD). Find more information on the Web at www.verizonwireless.com.  

About InformationWeek
InformationWeek helps more than 440,000 business-technology professionals who buy, build, and manage technology drive business innovation powered by technology. In addition to the weekly magazine, InformationWeek provides a platform of information solutions, including InformationWeek.com; InformationWeek Research; InformationWeek Events, which includes the InformationWeek Conference for business-technology executives; and the InformationWeek Daily, an E-mail news service. In May 2003, in conjunction with Optimize, InformationWeek launched its Media Network. The Media Network consists of Optimize, Government Enterprise, and Healthcare Enterprise, as well as its Vertical Industry Network publications, Bank Systems and Technology, Insurance and Technology, and Wall Street and Technology. InformationWeek is consistently recognized for its commitment to excellence and innovation, receiving several of the industry's top media accolades, including top spots in Technology Marketing's Influencers Report, BtoB Magazine's annual Media Power 50, as well as awards from ASBPE.

About CMP Media LLC
CMP Media LLC (www.cmp.com) is a leading high-tech media company providing essential information and marketing services to the entire technology spectrum--the builders, sellers, and users of technology worldwide. Capitalizing on its editorial strength, CMP is uniquely positioned to offer comprehensive, integrated media solutions tailored to meet marketers' individual needs. Its diverse products and services include newspapers, magazines, Internet products, research, direct-marketing services, education and training, trade shows and conferences, custom publishing, testing, and consulting.

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