SAN MATEO, CA — Ever wonder what it's like to be Yao Ming or shoot hoops like a dominant center? Now's your chance with Yao Ming Basketball '04 presented by FOX SportsTM. This two-on-two mobile basketball match-up lets you play either as Yao Ming or against Yao Ming. Shoot the three-point shot or pass the ball into the post for board-shattering slam dunks. After playing offense, apply an all-world defense with deflections and in-your-face blocks. Come ready to play because, as in professional basketball, Yao Ming is the fastest, tallest and best player on the court.
"FOX Sports and Sorrent have set the standard in mobile sports games," said Ray Taylor, director of product development of wireless Internet and multimedia services for Verizon Wireless. "Our subscribers will find themselves yelling, and even cheering, at the phone."
Yao Ming Basketball is currently the number one mobile game in Greater China, where Sorrent and Yao Ming launched the game exclusively for BREW-enabled phones through China Unicom in July. In an expanded licensing deal with both FOX Sports Interactive Media and Yao Ming, Sorrent now has exclusive rights to publish Yao Ming Basketball Presented by FOX Sports on mobile carriers around the world.
"Teaming up with one of the most exciting players in the NBA is something that FOX Sports Interactive Media is very proud of," said John Smelzer, vice president of business development for FOX Sports Interactive Media. "The opportunity to unite with Yao around Sorrent's unrivaled wireless basketball game is an instant winner."
Download charges for Get It Now applications vary and airtime charges apply when browsing, downloading and using certain applications. Customers using select Get It Now-enabled handsets can access the Get It Now virtual store. Yao Ming Basketball Presented by FOX Sports is available on the Motorola T720 and LG VX4400 and VX 6000 for $3.99 monthly access or $6.49 for unlimited use purchase. The game will be available soon on LG 4500, Audiovox 8600, Audiovox 8900 and Samsung A610.
Sorrent is a leading creator and publisher of connected, interactive games for wireless and Internet-capable devices. With its proprietary persistent character technology, Mobile PersonaSM, Sorrent allows gamers to create a digital character that earns skills and builds experience that can be applied to all Sorrent multiplayer games. Sorrent games are produced by Sorrent Studios and marketed in partnership with global brands such as FOXSports.com, ALIENS, and Yao Ming. Games are available internationally and on major US wireless carriers including Verizon Wireless, Sprint, AT&T Wireless, Cingular, Nextel, Boost Mobile, ALLTEL and US Cellular. Headquartered in San Mateo, California, Sorrent is funded by NEA, Sienna Ventures and Globespan Capital Partners. For more information, visit www.sorrent.com.
About FOX Sports Interactive Media
FOX Sports Interactive Media (FSIM) develops new media initiatives for FOX Sports and FOX Sports Net. FSIM distribution channels include Internet (www.foxsports.com), broadband, wireless and interactive television. FOXSports.com is a comprehensive and entertaining online source of sports news, information, listings, games and special features about programming on FOX Sports, Fox Sports Net, FOX Sports Radio and much more from the world of sports. FSIM is owned and managed by FOX Sports Networks, a subsidiary of FOX Entertainment Group, a division of News Corp.
About Verizon Wireless
Verizon Wireless is the nation's leading provider of wireless communications. The company has the largest nationwide wireless voice and data network and 36 million customers. Headquartered in Bedminster, NJ, Verizon Wireless is a joint venture of Verizon Communications (NYSE:VZ) and Vodafone (NYSE and LSE: VOD). Find more information on the Web at www.verizonwireless.com.
About Get It Now
Get It Now from Verizon Wireless puts a virtual software store inside a wireless phone. Customers with Get It Now-capable phones can download applications over the air and purchase them from their phones. getTXT, getIM and getEMAIL help customers stay in touch and communicate with others. getGAMES keeps customers entertained, while getGOING applications, made for today's mobile lifestyle, offers restaurant location services with maps, directions and more. View and share digital photos with getPIX, check out Web cams with getFLIX or identify incoming callers by assigning a unique ring with getTONES. getALERTS keeps customers informed while getBROWSING lets them access the Web from their wireless phone.
Sorrent and We Create. You Play. Everywhere. are trademarks of Sorrent, Inc. FOX Sports is a registered trademark of FOX Interactive Television, LLC. All other trademarks are the property of their respective owners.