News Release

Verizon Wireless Get It Now Customers Can Now Rule the Mountain with Snowboard Park Tycoon

Airborne Entertainment Brings Hit PC Simulation Game To Verizon Wireless Get It Now® Phones

March 23, 2004

Jeffrey Nelson
Jeffrey.Nelson@VerizonWireless.com
908-306-4824

Donna Amato
Airborne Entertainment
donna@airborne-e.com
818-761-8856

ATLANTA, BEDMINSTER, NJ, and MONTREAL — Verizon Wireless, the nation's leading wireless service provider, and Airborne Entertainment, give Get It Now customers the chance to become king of the mountain with Snowboard Park Tycoon, a new game from Airborne Entertainment and Activision Value Publishing. A radical simulation game, Snowboard Park Tycoon lets mobile gamers experience the ups and downs of the business world while also following their favorite snowboarder throughout his day. Players don't just ride the hill, they also build it, constructing and managing their very own snowboard resort from the bottom up.

With Snowboard Park Tycoon, players strategically arrange 15 different snowboard park pieces, including half-pipes, rails, rock jumps, foot ramps and benches. As a reigning "Tycoon" of the park, players also manage food and beverage stands, lounges, first aid stations, chair lifts and pro shops for a complete management experience. And Snowboard Park Tycoon's Camera View gives players their favorite snowboarder's perspective — a birds-eye view — as they flip, twist and thrash their way down the side of one of three different mountains.

Snowboard Park Tycoon is available on select Get It Now-enabled phones in the getGAMES shopping aisle for $1.99 monthly access or $5.99 for unlimited use.

Download charges for Get It Now applications vary and airtime charges apply when browsing, downloading and using certain applications. Verizon Wireless products and services are available in more than 1,200 Verizon Wireless Communications Stores, at participating Circuit City and RadioShack locations and on the Web at www.verizonwireless.com.  For more information on Get It Now, visit www.verizonwireless.com/getitnow.  

About Verizon Wireless
Verizon Wireless is the nation's leading provider of wireless communications. The company has the largest nationwide wireless voice and data network and 37.5 million customers. Headquartered in Bedminster, NJ, Verizon Wireless is a joint venture of Verizon Communications (NYSE:VZ) and Vodafone (NYSE and LSE: VOD). Find more information on the Web at www.verizonwireless.com.  To receive broadcast-quality video footage of Verizon Wireless operations, log onto www.thenewsmarket.com/verizonwireless.  

About Get It Now
Get It Now from Verizon Wireless puts a virtual software store inside a wireless phone. Customers with Get It Now-capable phones can download applications over the air and purchase them from their phones. getTXT, getIM and getEMAIL help customers stay in touch and communicate with others. getGAMES keeps customers entertained, while getGOING applications, made for today's mobile lifestyle, offers restaurant location services with maps, directions and more. View and share digital photos with getPIX, check out Web cams with getFLIX or identify incoming callers by assigning a unique ring with getTONES. getALERTS keeps customers informed while getBROWSING lets them access the Web from their wireless phone.

About Airborne Entertainment
Airborne Entertainment is the leading turnkey mobile channel management company, creating, deploying, distributing and managing the most compelling mobile games and entertainment for the world's most recognizable media and consumer brands. Airborne Entertainment distributes its specialty channels and programs to all top-tier wireless carriers, reaching nearly 100% of all enabled mobile subscribers in North America. For more information, please visit www.airborne-e.com.  

About Activision Value Publishing, Inc.
Headquartered in Minneapolis, MN, Activision Value Publishing, Inc., a wholly owned subsidiary of Activision, Inc. (Nasdaq: ATVI). The company specializes in developing interactive entertainment software for the PC systems and all other video game platforms worldwide. For more information about Activision Value Publishing, visit the company's web site at www.activisionvalue.com or www.activision.com.  

Get It Now is a registered trademark of Verizon Wireless.

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