BEDMINSTER, NJ and NEW YORK — MTV Networks and Verizon Wireless, the nation's leading wireless service provider, today announced the availability of MTV Networks' VH1 and Comedy Central brands on Verizon Wireless' new V CAST multimedia service. V CAST from Verizon Wireless is the first true 3G wireless broadband consumer multimedia service in the country, allowing customers to view crystal clear short content on demand because it runs on Verizon Wireless' Evolution-Data Optimized (EV-DO) network the only widely available wide-area wireless broadband network in the United States. The V CAST coverage area, which mirrors Verizon Wireless' EV-DO network, is available in more than 30 major metropolitan markets and covers more than 75 million people.
With content from MTV Networks' VH1 and Comedy Central brands, Verizon Wireless V CAST customers can access music and entertainment from brands they love on their V CAST phones. MTV Networks' VH1 and Comedy Central brands programming on Verizon Wireless' new V CAST multimedia service allows fans to access bite-sized programming short content from some of their favorite television shows, including VH1's "Best Week Ever" and Comedy Central's "The Daily Show with Jon Stewart."
"Verizon Wireless' cutting-edge V CAST service enables MTV Networks to provide entertaining and compelling on demand video clips to customers right in the palm of their hand," commented MTV Networks' senior vice president of digital music and media, Jason Hirschhorn. "This generation is anxious for the content they enjoy to be available to them on the wireless devices they rely so heavily on to stay connected, we will be providing them with branded wireless entertainment they cannot find anywhere else."
For $15.00 monthly access added to their Verizon Wireless calling plan, customers get the V CAST VPak which includes unlimited access to a wide array of more than 300 daily updated video clips from leading content providers. Unlimited basic video clips are included, but application download fees will still apply for 3D games, premium video clips, and all other Get It Now® applications. There are no airtime charges to download or stream and watch VH1 or Comedy Central video clips and other V CAST content. For a limited time, customers who sign up for V CAST will receive two months of service free. Verizon Wireless V CAST customers also receive monthly access and unlimited browsing on Verizon Wireless' Mobile Web 2.0SM news and information service. In addition, customers can choose from premium video clip content, available at additional cost that will include music videos and more. With Windows Media delivering VH1 or Comedy Central content to V CAST phones, Verizon Wireless customers receive a high quality wireless multimedia entertainment experience.
V CAST's array of hot new multimedia programming is located in the Get It Now virtual store customers can access video clips from VH1 or Comedy Central and other favorite news, sports and entertainment providers in the getVIDEO shopping aisle and check out new cutting-edge 3D games in the getGAMES aisle. Once in the getVIDEO shopping aisle, customers simply scroll to the Entertainment category and click on either VH1 or Comedy Central to view video clips in the palm of their hands. V CAST also gives customers unlimited airtime to browse and view applications in the other familiar Get It Now shopping aisles such as getTONES and getGOING.
V CAST customers can find VH1 and Comedy Central video clips on the new 3G-capable VX8000 phone that allows customers to download content with just a few clicks and experience outstanding clarity and sharpness. The LG VX8000 is available to Verizon Wireless customers for $199.99 after $70 rebate with a two-year customer agreement. V CAST customers can also find VH1 and Comedy Central video clips on the Samsung a890, which is $249.99 after a $70 rebate with a two-year customer agreement, and the CDM8940 from UTStarcom Personal Communications (formerly Audiovox Communications Corp.) for $229.99 after a $70 rebate with a two-year customer agreement.
For more information on Verizon Wireless products and services, visit a Verizon Wireless Communications Store, call 1-800-2 JOIN IN or visit www.verizonwireless.com.
(EDITORS: High-resolution images of MTV Networks' VH1 and Comedy Central applications on V CAST are available online. Log on to www.verizonwireless.com/multimedia to preview and request images.)
About Verizon Wireless
Verizon Wireless owns and operates the nation's most reliable wireless network, serving 43.8 million voice and data customers. Headquartered in Bedminster, NJ, Verizon Wireless is a joint venture of Verizon Communications (NYSE:VZ) and Vodafone (NYSE and LSE: VOD). Find more information on the Web at www.verizonwireless.com. To receive broadcast-quality video footage of Verizon Wireless operations, log on to the Verizon Wireless Multimedia Library at www.verizonwireless.com/multimedia.
About MTV Networks
MTV Networks owns and operates the cable television programming services MTV: Music Television, MTV2, mtvU, Nickelodeon/Nick at Nite, TV Land, VH1, CMT: Country Music Television, Comedy Central, and Spike TV, as well as The Digital Suite from MTV Networks, a package of thirteen digital services, all of which are trademarks of MTV Networks. MTV Networks also operates and offers joint ventures, licensing agreements and syndication deals whereby its programming can be seen worldwide.