News Release

Verizon Wireless Opens Its First Battle Creek, Michigan Location

Company Celebrates Grand Opening of New Location and Entry into Market with $5,000 Donation to S.A.F.E. Place

October 4, 2005

Michelle Gilbert
Michelle.Gilbert@VerizonWireless.com
248-915-3680Robyn Gorell
For Verizon Wireless
248-855-6777
rgorell@marxlayne.com

BATTLE CREEK, MI — Verizon Wireless officially opened its first store in Battle Creek today during a grand opening celebration at its kiosk in the Lakeview Square Mall, 5775 Beckley Road. To mark the occasion, the company presented a $5,000 donation to S.A.F.E. Place, an organization serving victims of domestic violence and their families.

Verizon Wireless now has 68 company-owned stores and kiosks in Michigan. Each offers an expansive array of wireless products and services, including the latest handsets and accessories.

With the opening of this new location, Verizon Wireless began offering service in the Battle Creek market. In August 2005, the company completed the purchase of certain spectrum licenses and operating assets from Leap Wireless International, Inc. With the deal, Verizon Wireless acquired Leap Wireless' operations and customers in Jackson, Battle Creek, Kalamazoo and Flint, Mich. Those customers used Leap's Cricket® branded service.

"Our expansion into Battle Creek has been greatly anticipated by Verizon Wireless and area residents, alike," said Greg Haller, president—Michigan/Indiana/Kentucky Region, Verizon Wireless. "We're excited to introduce wireless phone users in Battle Creek to the nation's most reliable network, and we are committed to providing our customers with an accessible, knowledgeable sales staff who will provide superior service."

"We're thrilled to welcome Verizon Wireless to the area," said Battle Creek Mayor John Godfrey who attended the grand opening. "We appreciate the company's commitment to the community with its generous donation to S.A.F.E. Place."

Verizon Wireless' donation to S.A.F.E. Place signifies its interest in contributing to the communities that support it, and the company's own corporate commitment to preventing and raising awareness of domestic violence.

Godfrey added, "S.A.F.E. Place assists so many women and children who have experienced domestic violence. It is heartwarming to see how quickly Verizon Wireless is becoming an integral part of our community."

Managed by Benjamin Castanier, the new Verizon Wireless kiosk is open Monday through Saturday, 10 a.m.—9 p.m., and Sunday, 12 p.m.—6 p.m. The store's phone number is 269-979-4178.

About Verizon Wireless
Verizon Wireless owns and operates the nation's most reliable wireless network, serving 47.4 million voice and data customers. Headquartered in Bedminster, N.J., Verizon Wireless is a joint venture of Verizon Communications (NYSE:VZ) and Vodafone (NYSE and LSE: VOD). Find more information on the Web at www.verizonwireless.com.  To receive broadcast-quality video footage and high-resolution stills of Verizon Wireless operations, log on to the Verizon Wireless Multimedia Library at www.verizonwireless.com/multimedia.

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