News Release

Verizon Wireless and Samsung Launch the SCH-a950 Music Phone

Advanced Music and V CAST Video Capabilities Make the a950 a Mobile Entertainment Superstar

October 10, 2005

Brenda Raney
Brenda.Raney@VerizonWireless.com
908-306-4834Stephanie Stewart
Publicis Dialog for Samsung
stephanie.stewart@publicis-usa.com
972-628-7787

BEDMINSTER, NJ and DALLAS — Samsung Telecommunications America (Samsung) and Verizon Wireless today launched the SCH-a950, the perfect music phone for turning customers into mobile DJs. A phone for all the senses, customers with an a950 will also experience enhanced sound quality — from ring tones to music/video playback to conversations via speakerphone — through the phone's dual stereo speakers.

Equipped with an MP3 player, consumers can take their favorite tunes with them wherever they go. The number of songs is limited only by the size of the TransFlashTM memory card (purchased separately) that fits neatly in the a950's expandable memory slot. Pressing the play key on the front of the phone activates the music player. Navigating through the phone's music library is also a breeze. Music lovers can use the a950's sleek jog dial to scroll through their playlists, while the keys on the phone's exterior allow customers to stop, start and skip around to find the tune to fit their mood.

Adding another level to its multimedia multi-tasking, the a950 uses advanced wireless technology and design to offer a complete entertainment experience. Whether streaming news and sports video highlights on Verizon Wireless' V CAST service, downloading and watching crystal clear V CAST video clips from the hottest new music videos and celebrity gossip news, or listening to favorite songs through the phone's MP3 player and stereo speakers, customers will have easy access to the very best in wireless entertainment.

Additionally, the phone brings imaging to the multimedia mix with its 1.3 megapixel digital camera and camcorder, allowing snap happy customers to capture still images or video clips to send and share with family and friends. The a950 also supports Bluetooth® profiles for headsets and hands-free accessories.*

The a950 is available for $149.99 after $100 mail-in rebate with a two-year customer agreement and in the 1,900 Verizon Wireless stores across the country and at Circuit City locations. For more information on Verizon Wireless products and services, visit a Verizon Wireless Communications Store, call 1-800-2 JOIN IN or got to www.verizonwireless.com.  

*Bluetooth profile does not support object exchange (OBEX) profile.

About Verizon Wireless
Verizon Wireless owns and operates the nation's most reliable wireless network, serving 47.4 million voice and data customers. Headquartered in Bedminster, NJ, Verizon Wireless is a joint venture of Verizon Communications (NYSE:VZ) and Vodafone (NYSE and LSE: VOD). Find more information on the Web at www.verizonwireless.com. To preview and request broadcast-quality video footage and high-resolution stills of Verizon Wireless operations, log on to the Verizon Wireless Multimedia Library at www.verizonwireless.com/multimedia.  

About Samsung Telecommunications America
Samsung Telecommunications America, L.P., a Dallas-based subsidiary of Samsung Electronics Company, Ltd., researches, markets and develops wireless handsets and telecommunications products throughout North America. For more information, see STA's website at www.samsung.com/wireless.  

About Samsung Electronics
Samsung Electronics Co., Ltd. is a global leader in semiconductor, telecommunication, digital media and digital convergence technologies with 2004 parent company sales of US$55.2 billion and net income of US$10.3 billion. Employing approximately 113,000 people in over 90 offices in 48 countries, the company consists of five main business units: Digital Appliance Business, Digital Media Business, LCD Business, Semiconductor Business and Telecommunication Network Business. Recognized as one of the fastest growing brands, Samsung Electronics is the world's largest producer of color monitors, color TVs, memory chips and TFT-LCDs. For more information, please visit www.samsung.com  

####