LEXINGTON, KY — Verizon Wireless has installed nine new cell sites south of Lexington along Interstate 75 that increase network coverage, enabling more customers to use their wireless phones concurrently to make calls, send and receive TXT and Picture Messages, and download games and ring tones while enjoying clearer reception and fewer dropped calls.
These new cell sites enable Verizon Wireless to stay ahead of its growing customer base and increasing demand for its voice and data services in the following areas:
- Along Interstate 75 from Clays Ferry to Conway
- In the town of Richmond, including Eastern Kentucky University
- In the town of Berea, including Berea College
"I-75 is well-traveled by Kentuckians, especially between Lexington and Richmond," said Greg Haller, presidentKentucky/Indiana/Michigan Region, Verizon Wireless. "Whether our customers are commuting between the two cities, heading to EKU for a football game or traveling south toward warmer weather, they will enjoy the reliable service they have come to expect from Verizon Wireless."
Reliable service is fundamental to customer loyalty, and Verizon Wireless boasts the highest customer loyalty in the industry. During the third quarter of 2005, only 1.3 percent of its customers disconnected their service, which is well below the industry average.
"The value we offer our customers is closely tied to our industry-leading customer retention," Haller said. "Wireless consumers today understand that value is not defined by price alone. A major reason our customers choose Verizon Wireless and stay with us is because we offer the nation's most reliable network."
These nine cell sites are part of Verizon Wireless' continuous effort to increase capacity and enhance the quality of its wireless voice and data network in Kentucky and across the country. Since its inception in 2000, the company has consistently spent more than $4 billion annually - and more than $5 billion last year - to expand and improve its network nationwide. Approximately $25.6 million of this investment was spent in 2004 to stay ahead of the growing demand for Verizon Wireless products and services in Kentucky.
About Verizon Wireless
Verizon Wireless owns and operates the nation's most reliable wireless network, serving 49.3 million voice and data customers. Headquartered in Bedminster, N.J., Verizon Wireless is a joint venture of Verizon Communications (NYSE:VZ) and Vodafone (NYSE and LSE: VOD). Find more information on the Web at www.verizonwireless.com. To preview and request broadcast-quality video footage and high-resolution stills of Verizon Wireless operations, log on to the Verizon Wireless Multimedia Library at www.verizonwireless.com/multimedia.