With The Weather Channel Now Available on V CAST, Verizon Wireless Customers Will Never Get Caught in the Rain

BEDMINSTER, NJ and ATLANTA — Verizon Wireless, the nation's leading wireless service provider and The Weather Channel®, today announced that made-for-mobile video clips from The Weather Channel are now available to Verizon Wireless V CAST customers. The perfect tool for active lifestyles, The Weather Channel brings the latest weather forecasts, updates and information directly to customers' V CAST-enabled phones.

The Weather Channel programming on V CAST gives Verizon Wireless customers on demand access to frequently updated local, regional, national and severe weather forecasts, expressly produced for mobile customers. Verizon Wireless V CAST customers will also enjoy access to on-location severe weather coverage featuring The Weather Channel on-camera meteorologists and severe weather experts such as Jim Cantore and Stephanie Abrams.

Louis Gump, vice president mobile, The Weather Channel Interactive, said "From the beach to the ballpark, V CAST is a great way to provide customers with weather information when they are on the go and need it most. The Weather Channel is committed to distributing its content through the most advanced technologies available and our launch on Verizon Wireless' V CAST service helps us to fulfill that commitment."

V CAST from Verizon Wireless is the first true wireless broadband consumer multimedia service in the country, allowing customers to view crystal clear video clips on demand.

V CAST runs on Verizon Wireless' Evolution-Data Optimized (EV-DO) network — the largest high-speed wireless broadband network in the United States. The V CAST coverage area, which mirrors the Verizon Wireless EV-DO network, is available to more than 140 million Americans in 171 major metropolitan markets and 68 primary airports and is expanding coast to coast.

To get V CAST from Verizon Wireless, customers can equip their V CAST-enabled phones with the V CAST VPak for $15.00 monthly access added to their Verizon Wireless calling plan. Unlimited basic video clips are included with the V CAST VPak, but application download fees apply for 3D games and premium video. With the V CAST VPak, there are no airtime charges to stream and watch The Weather Channel video clips or to stream or download other V CAST video clip content. V CAST's array of new multimedia programming is located in the Get It Now® virtual store — customers can access video from favorite news, sports and entertainment providers including The Weather Channel in the getFLIX shopping aisle. Customers need V CAST-enabled handsets and to be within the V CAST coverage area to access V CAST services.

For more information on Verizon Wireless products and services, visit a Verizon Wireless Communications Store, call 1-800-2 JOIN IN or go to www.verizonwireless.com.

About Verizon Wireless
Verizon Wireless owns and operates the nation's most reliable wireless network, serving 49.3 million voice and data customers. Headquartered in Bedminster, NJ, Verizon Wireless is a joint venture of Verizon Communications (NYSE: VZ) and Vodafone (NYSE and LSE: VOD). Find more information on the Web at www.verizonwireless.com. To preview and request broadcast-quality video footage and high-resolution stills of Verizon Wireless operations, log on to the Verizon Wireless Multimedia Library at www.verizonwireless.com/multimedia.

About The Weather Channel Interactive
The Weather Channel Interactive is the leading provider of broadband and wireless weather products including weather.com, Desktop Weather by The Weather Channel, and The Weather Channel Mobile. weather.com, the Web site of The Weather Channel, is the ultimate source of weather on the Web helping users plan their lives by delivering timely current conditions, expert forecasts and relevant lifestyle content for 98,000 locations worldwide. weather.com reaches more than 25 million unique users each month, is the most popular source of online weather, news and information and is the most trusted source of online weather information according to Nielsen//NetRatings. The Weather Channel Interactive also provides consumers with unique and customizable products such as Desktop Weather and a full lineup of mobile services including downloads, messaging, mobile Web, and mobile video.

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