News Release

Verizon Wireless Customers Can Create, Customize And Share Their Own Comics From Their Mobile Phones With Comic Creator By AMA

May 9, 2007

Jeffrey Nelson
Jeffrey.Nelson@VerizonWireless.com
908-559-7519Hutch Morton
Advanced Mobile Applications
hutch.morton@ama.us  
310-403-1016

BASKING RIDGE, NJ and LONDON — Verizon Wireless, operator of the nation's most reliable wireless network, announced today the availability of Comic Creator by AMA, a Get It Now® application that allows customers to create their own personalized comics and send them to other mobile phones and e-mail addresses. When Verizon Wireless customers want to send more than a TXT Message, they can now create their own comic and send it to friends and family — right from the palms of their hands.

Comic Creator by AMA, developed by Advanced Mobile Applications' partner Longtail Studios, allows Verizon Wireless customers with select Get It Now-enabled phones to write their own story and choose from a variety of backgrounds, settings and characters, each with customizable expressions. For example, characters include: various human and non-human characters including a robot, a panda, a martian and a monster among others. The state-of-the-art messaging technology allows for a seamless experience, enabling Verizon Wireless customers to access friends' phone numbers directly from the application. Plus, Comic Creator by AMA is continuously updated with new backgrounds and characters, providing Verizon Wireless customers with fresh ways to communicate and show off their creative sides.

"Verizon Wireless' Get It Now service provides AMA with the ability to leverage the enormous adoption of consumer generated content, and bring that to mobile phones," said Christian Guillemot, president and chief executive officer of Advanced Mobile Applications. "Comic Creator by AMA takes mobile communication and personalization to a whole new level with an incredible messaging experience."

David Oberholzer, associate director of messaging content programming for Verizon Wireless, said, "Comic Creator is wild. It's hysterically funny. You have to try it to understand it, but this hot new application capitalizes on our customers' desire to extend the communication capabilities of their phones and connect with friends and family in creative, alternate ways."

Verizon Wireless customers can purchase Comic Creator by AMA in the Picture and Video shopping aisle under Get New Pictures in the Get It Now virtual store on select phones. Comic Creator by AMA is available for $3.99 for monthly access, which allows Verizon Wireless customers to send up to 20 comics to mobile handsets and an unlimited number of comics to e-mail recipients. Comic Creator by AMA is available on many popular Get It Now-capable phones, including Chocolate and The enV by LG, the MOTOKRZR K1m and MOTOSLVR L7c, and the Samsung SCH-a990 and SCH-a930. Customers can send a comic created with Comic Creator to any handset that has a color screen and text messaging capabilities.

Download charges for Get It Now applications vary and airtime charges apply when browsing, downloading and using certain applications. Customers need a Get It Now-enabled handset and Verizon Wireless digital service to access the Get It Now virtual store.

For more information Verizon Wireless products and services, visit a Verizon Wireless Communications Store, call 1-800-2 JOIN IN or go to www.verizonwireless.com.  

About Verizon Wireless
Verizon Wireless operates the nation's most reliable wireless voice and data network, serving 60.7 million customers. The largest US wireless company and largest wireless data provider, based on revenues, Verizon Wireless is headquartered in Basking Ridge, N.J., with 66,000 employees nationwide. The company is a joint venture of Verizon Communications (NYSE: VZ) and Vodafone (NYSE and LSE: VOD). Find more information on the Web at www.verizonwireless.com. To preview and request broadcast-quality video footage and high-resolution stills of Verizon Wireless operations, log on to the Verizon Wireless Multimedia Library at www.verizonwireless.com/multimedia.  

About Advanced Mobile Applications
Founded in 2004 by interactive industry veteran Christian Guillemot, London, UK - based Advanced Mobile Applications (AMA) is a publisher of mobile entertainment lifestyle products to wireless operators around the world. AMA provides the mobile entertainment market with a genre of games and entertainment aimed at a wider audience than the traditional video game consumer. AMA's entertainment applications support multiple wireless platforms.

About Longtail Studios
Longtail Studios is an innovative developer of games and entertainment for mobile phones. Established in 2003, Longtail Studios is committed to developing character driven games and content. Through publishing partnerships with leading wireless publishers, Longtail's products are available on leading wireless carriers worldwide. Longtail Studios operates offices in New York City and Quebec City.

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