News Release

Visitors To The Lichterman Nature Center In Memphis, Tennessee, Can Now Share Picture Message Of Area Wildlife — Thanks to Verizon Wireless

-- Company Continues Aggressive Network Investment to Stay Ahead of Growing Demand for Wireless Calling and Multimedia Services--

June 24, 2007

Carly Culbertson
Carolyn.Culbertson@verizonwireless.com  
864-987-2006

MEMPHIS, TN — Lichterman Nature Center visitors can send and receive picture and video messaging throughout the 65 acres of forest, enjoying clearer reception and fewer dropped calls thanks to Verizon Wireless' network enhancement.

In its continuing effort to provide the best wireless service to customers in West Tennessee, Verizon Wireless, operator of the nation's most reliable wireless network, has enhanced network coverage in the following areas:

  • Lichterman Nature Center in downtown Memphis
  • Residential and commercial developments in between Mount Moriah and Poplar Avenue

"Our continued investment in Tennessee consistently proves Verizon Wireless customers will receive the best wireless service available," said Jerry Fountain, president of Verizon Wireless' Carolinas/Tennessee Region. "Dependable wireless service and high-quality customer service keep customers coming back year after year."

Verizon Wireless' aggressive network investment in Tennessee and nationwide continues to increase year-over-year as does the demand for the company's voice and data services. Verizon Wireless has regularly invested more than $35 billion nationally in the last seven years — and more than $200 million in Tennessee last year alone — to expand and upgrade its nationwide wireless network.

The company's real-life test men and women, who inspired the company's national advertising campaign, are Verizon Wireless engineers who make three million test calls nationwide on Verizon Wireless and other wireless carriers' networks, riding in specially-equipped, company-owned test vehicles and traveling more than one million miles a year. In fact, the company's 'most reliable wireless network in the nation' claim is based on these network studies.

Verizon Wireless is the nation's wireless leader in customer loyalty, based on company retention and turnover rates published by the largest providers; owner and operator of the nation's most reliable wireless network and the only widely available wide-area wireless broadband network in the United States; and the wireless company at the top of more third-party surveys of customer satisfaction.

EDITORS NOTE: Test Man Ride-Along Program for the News Media
Specially-equipped Verizon Wireless test vehicles simultaneously test the Verizon Wireless network as well as the networks of as many as seven other wireless providers, using a mobile laptop computer to generate phonically diverse "conversations." If one of your reporters is interested in setting up an interview or ride-along test drive with your locally-based Verizon Wireless test man or woman, please contact Tara Healy at 864-233-3776, ext. 14.

About Verizon Wireless
Verizon Wireless operates the nation's most reliable wireless voice and data network, serving more than 60.7 million customers. The largest US wireless company and largest wireless data provider, based on revenues, Verizon Wireless is headquartered in Basking Ridge, N.J., with 66,000 employees nationwide. The company is a joint venture of Verizon Communications (NYSE: VZ) and Vodafone (NYSE and LSE: VOD). Find more information on the Web at www.verizonwireless.com. To preview and request broadcast-quality video footage and high-resolution stills of Verizon Wireless operations, log on to the Verizon Wireless Multimedia Library at www.verizonwireless.com/multimedia.  

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