ASHLAND, NE — Verizon Wireless, the only major carrier with a 30-day network test-drive pledge that pays for calls if a customer isn't satisfied and switches to another carrier, announced today that it has activated a new cell site in Ashland.
This network enhancement improves coverage and enables more Verizon Wireless customers living in and visiting the area to use their wireless phones to make calls; send and receive e-mail and text, picture and video messages; and download games and Ringtones while enjoying clearer reception and fewer dropped calls.
The new cell site, located on the city water tower, improves coverage for residents and travelers along U.S. Highway 6 east to the Platte River and west to the Greenwood exit. In addition, coverage is improved north of town nearly five miles and south to Interstate 80.
"This network enhancement reflects our ongoing commitment to meet the growing needs of our customers and to provide them with the reliable, high-quality service they expect from Verizon Wireless," said Nancy B. Clark, president Great Plains region, Verizon Wireless.
Reliable service is fundamental to customer loyalty, and Verizon Wireless boasts the highest customer loyalty in the industry, as measured by the company's low percent of customer turnover.
"The value we offer our customers is closely tied to our industry-leading customer retention," Clark said. "Wireless consumers today understand that value is not defined by price alone. A major reason our customers choose Verizon Wireless and stay with us is because we offer the nation's most reliable wireless voice and data network."
This new cell site is part of Verizon Wireless' continual effort to expand coverage, improve capacity and enhance the quality of its wireless voice and data network in Nebraska and throughout the country. Verizon Wireless has invested more than $40 billion since it was formed more than $5 billion on average every year to increase the coverage and capacity of its national network and to add new services. In 2006, the company invested $27.5 million to enhance and maintain its Nebraska network.
About Verizon Wireless
Verizon Wireless operates the nation's most reliable wireless voice and data network, serving 63.7 million customers. The largest U.S. wireless company and largest wireless data provider, based on revenues, Verizon Wireless is headquartered in Basking Ridge, N.J., with 68,000 employees nationwide. The company is a joint venture of Verizon Communications (NYSE:VZ) and Vodafone (NYSE and LSE: VOD). Find more information on the Web at www.verizonwireless.com. To preview and request broadcast-quality video footage and high-resolution stills of Verizon Wireless operations, log on to the Verizon Wireless Multimedia Library at www.verizonwireless.com/multimedia.