LAS VEGAS, NV, BASKING RIDGE, NJ, and BURBANK, CA — From CTIA WIRELESS 2008, Verizon Wireless, the nation's leading wireless service provider, and "TMZ,", the number one new first-run syndicated television program of the 20072008 season, are teaming up to bring "TMZ" TV to mobile phones for the first time via a new "TMZ" branded channel on Verizon Wireless' V CAST Video service. The "TMZ" television program is based upon the entertainment news Web site TMZ.com, a joint venture of Warner Bros. Television Group's Telepictures Productions and AOL.
Beginning today, commercial-free video segments from the "TMZ" television program will be available to mobile users for the first time as Verizon Wireless debuts a "TMZ" channel on V CAST Video. The channel features clips from the hottest segments on "TMZ," 24 hours after their daily broadcast in the television program. "TMZ" TV will be available on Verizon Wireless V CAST Video-enabled handsets in the Entertainment section under the Flix & Gossip category. Verizon Wireless is the inaugural on-deck distribution partner for the launch of "TMZ" TV.
"TMZ" TV will be presented in a series of video clips so that customers can catch up with their favorite show even if they are on-the-go, with just a few minutes to spare.
Brett Bouttier, Senior Vice President, Digital, Warner Bros. Television Group, said, "The TMZ brand is now fully accessible on three screens to its loyal audience and exposed to everyone, everywhere. Verizon Wireless' V CAST Video service is a top notch video platform and a perfect fit for a TMZ branded channel that keeps clips from the daily TMZ television series always at the fingertips of our ever-expanding audience."
Jennifer Byrne, director of V CAST Video and social media for Verizon, said, "Our goal with V CAST Video is to bring leading entertainment to our customers. The debut of 'TMZ' TV on V CAST Video fits perfectly with that vision, offering our customers the latest in entertaining and compelling content."
"TMZ" debuted in Sept. 2007 with the Fox Owned Television Stations including New York, Los Angeles and Chicago serving as the show's primary launch group. "TMZ" immediately became the number one new first-run syndicated series of the season, and in its most recent week of national ratings (March 1723, 2008), it delivered a 2.3 Household rating and topped all syndicated magazine programs in ratings among Adults 18-34 (1.2), Women 18-34 (1.4, tied) and Men 18-34 (1.0).
Customers with select V CAST-enabled phones can check out V CAST whenever they want for just $3.00 for 24-hour use or by signing up for the $15.00 V CAST VPak monthly subscription, which also includes access to Verizon Wireless' ESPN MVP, Get It Now® and Mobile Web 2.0(SM) services. Customers get unlimited basic video, including "TMZ" TV, but application download fees apply for 3D games and premium video. There are no airtime or megabyte charges to download, stream or watch V CAST content with any V CAST subscription.
For more information about Verizon Wireless products and services, visit a Verizon Wireless Communications Store, call 1-800-2 JOIN IN or go to www.verizonwireless.com.
About Verizon Wireless
Verizon Wireless operates the nation's most reliable wireless voice and data network, serving 65.7 million customers. Headquartered in Basking Ridge, N.J., with 69,000 employees nationwide, Verizon Wireless is a joint venture of Verizon Communications (NYSE: VZ) and Vodafone (NYSE and LSE: VOD). For more information, go to: www.verizonwireless.com. To preview and request broadcast-quality video footage and high-resolution stills of Verizon Wireless operations, log on to the Verizon Wireless Multimedia Library at www.verizonwireless.com/multimedia.
Based upon TMZ.com the number one entertainment news destination on the Internet and a joint venture of Telepictures Productions and AOL the "TMZ" television program launched in September 2007 and is the first daily entertainment program to cover Hollywood as it really is and celebrities as they really are. Six days a week, "TMZ" goes where the stars work, live and play, taking viewers on a trip through a world where the reality is even more fascinating than the hype. Originating from the famed Sunset Strip in the heart of Hollywood, the TV program brings the TMZ brand to television, providing a fresh and honest take on celebrities and their real lives as only "TMZ" can with humor, youthful energy and the same urgency and irreverent attitude found on TMZ.com. "TMZ" is produced by Harvey Levin Productions, Inc. and paraMedia, inc. in association with Telepictures Productions. The executive producers are Harvey Levin and Jim Paratore. The show is distributed by Warner Bros. Domestic Television Distribution.
About Warner Bros. Television Group
The Warner Bros. Television Group oversees the entire portfolio of Warner Bros. television businesses, including worldwide production, traditional and digital distribution and broadcasting. WBTVG is committed to creating, producing and distributing content across all traditional, emerging digital and future platforms in the evolving entertainment and media landscape. In the traditional television arena, WBTVG produces primetime, first-run, cable and animation series which are distributed worldwide. WBTVG is also an innovative leader in developing new business models for the evolving digital television marketplace, including ad-supported video-on-demand as well as broadband and wireless destinations featuring original content produced by WBTVG. The Group provides unmatched digital media sales opportunities tailored to clients seeking multiplatform campaigns across broadcast, cable, broadband and wireless outlets. Warner Bros. Entertainment is also a partner with CBS in The CW Television Network.