News Release

Nickelodeon Kids And Family Group's AddictingGames Launches Qwikies Mini-Games Exclusively For Verizon Wireless Customers

Verizon Wireless Launch Marks AddictingGames' Move to Mobile

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Contact Us

May 27, 2008

Jeffrey Nelson
Jeffrey.Nelson@VerizonWireless.com
908-559-7519Joanna Roses
Nickelodeon Kids and Family Group
joanna.roses@nick.com  
212-846-7326

BASKING RIDGE, NJ, and SAN FRANCISCO, CA — Nickelodeon Kids and Family Group's AddictingGames (www.addictinggames.com), the number-one independent gaming site for teens with more than 3,000 games, and Verizon Wireless, builder and operator of the nation's most reliable wireless network, today announced that Qwikies are now exclusively available to Verizon Wireless customers. Marking its first extension off of the PC, AddictingGames' Qwikies are Flash®-based mini-games which allow Verizon Wireless customers to play popular AddictingGames' titles from the palms of their hands, including "Fling the Ferret," "50 States," "Flip the Bird," "Escape the Locker," "Fly Squasher," "Whack a Mole," "Jungle Gym," and many other original titles.

Qwikies have launched with fully functional high-score capabilities that enable customers to post scores to a daily community leader board from their phones or text their scores to friends. New games and content will be added every month.

"We are excited about expanding our relationship with Verizon Wireless to continue delivering the great content available on AddictingGames to millions of mobile customers," said Dave Williams, senior vice president of Shockwave and AddictingGames. "With more than 75 percent of our audience gaming online, Qwikies are a terrific extension of AddictingGames, broadening our reach across multiple platforms and delivering fun and innovative content to our audience wherever they are."

Ryan Hughes, vice president of digital media programming for Verizon, said, "Our customers have demonstrated an appetite for games that can be played quickly while on-the-go, and they love games based on popular content. Qwikies from Nickelodeon Kids and Family Group's AddictingGames are a great fit with the type of content our customers crave."

In 2008, AddictingGames.com will add 75 exclusive self-published titles and 600+ titles from game developers from around the world. In addition, AddictingGames.com plans to launch Qwikies online in July, making it the first gaming site to launch a mobile to PC/PC to mobile friendly community leader board system.

Pricing and Availability
Verizon Wireless customers can access Qwikies in the AddictingGames section in the Get It Now® virtual store for $4.99 for two uses, $6.99 for four uses and $8.99 for six uses. AddictingGames' Qwikies are available on a number of popular Get It Now-capable phones. Download charges vary and airtime or megabyte charges may apply when downloading and using certain applications. Customers need a Get It Now-enabled handset and Verizon Wireless digital service to access the Get It Now virtual store.

Nickelodeon Kids and Family Group's Shockwave.com, the original casual gaming destination for women 35+, launched Shockwave Minis on Verizon Wireless phones in 2006. Minis are mobile games built with Adobe Flash® Lite™, based on hit franchises such as Nickelodeon's "SpongeBob SquarePants" and MTV's "Pimp My Ride." This launch marked the first time a complete library of titles was made available to wireless customers on a subscription basis.

For more information on Verizon Wireless products and services, visit a Verizon Wireless Communications Store, call 1-800-2 JOIN IN or go to www.verizonwireless.com.  

About Verizon Wireless
Verizon Wireless operates the nation's most reliable wireless voice and data network, serving 67.2 million customers. Headquartered in Basking Ridge, N.J., with 69,000 employees nationwide, Verizon Wireless is a joint venture of Verizon Communications (NYSE: VZ) and Vodafone (NYSE and LSE: VOD). For more information, go to: www.verizonwireless.com. To preview and request broadcast-quality video footage and high-resolution stills of Verizon Wireless operations, log on to the Verizon Wireless Multimedia Library at www.verizonwireless.com/multimedia.

About Nickelodeon
Nickelodeon, now in its 29th year, is the number-one entertainment brand for kids. It has built a diverse, global business by putting kids first in everything it does. The company includes television programming and production in the United States and around the world, plus consumer products, online, recreation, books, magazines and feature films. Nickelodeon's U.S. television network is seen in more than 96 million households and has been the number-one-rated basic cable network for more than 13 consecutive years. Nickelodeon and all related titles, characters and logos are trademarks of Viacom Inc. (NYSE: VIA, VIA.B).

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