News Release

Wireless Phone Users In Council Bluffs, Iowa, Now Experience Even Clearer Reception And Fewer Dropped Calls

Verizon Wireless Activates Three New Cell Sites

June 9, 2008

Karen Smith
Karen.Smith@VerizonWireless.com
763-595-2511Debbie Hilt
Debbie.AlbersGroup@cox.net
888-296-2411, Ext. 6

COUNCIL BLUFFS, IA — Verizon Wireless, the only major carrier with a 30-day network test drive pledge that pays for calls if a customer isn't satisfied and switches to another carrier, announced today that it has activated three new cell sites in Council Bluffs.

This network enhancement improves coverage and enables more Verizon Wireless customers living in and visiting the area to use their wireless phones to make calls; send and receive e-mail and text, picture and video messages; and download games and ringtones while enjoying clearer reception and fewer dropped calls.

"These new cell sites represent our ongoing commitment to invest in our network in Iowa," said Nancy B. Clark, president — Great Plains region, Verizon Wireless. "We continue to add additional cell sites to meet the growing needs of our customers and to provide them with the reliable, high-quality service they expect from Verizon Wireless."

The following is a breakdown of the new coverage:

  • Mall of the Bluffs — The new cell site, located south of Mall of the Bluffs near Interstate 80, improves coverage in the mall area and north to East Kainesville Boulevard as well as south to the intersection of I-80 and Interstate 29.
  • Downtown Council Bluffs — The new cell site, located near South 4th Street and West Broadway, improves coverage north to Fairview Cemetery, south to 16th Avenue, east to South 1st Street, and west to 17th Street.
  • Eastern Council Bluffs — The new cell site, located near State Highway 92 and 260th Street, improves coverage north to McClelland, south to Mills County, east to 300th Street, and west to Council Bluffs.

Reliable service is fundamental to customer loyalty, and Verizon Wireless boasts the highest customer loyalty in the industry, as measured by the company's low percent of customer turnover.

"The value we offer our customers is closely tied to our industry-leading customer retention," Clark said. "Wireless consumers today understand that value is not defined by price alone. A major reason our customers choose Verizon Wireless and stay with us is because we offer the nation's most reliable network."

These new cell sites are part of Verizon Wireless' continual effort to expand coverage, improve capacity and enhance the quality of its wireless voice and data network in Iowa and throughout the country. Verizon Wireless has invested more than $45 billion since it was formed —$5.5 billion on average every year — to increase the coverage and capacity of its national network and to add new services. More than $202.5 million of this investment was spent in Iowa over the past seven years on network improvements.

About Verizon Wireless
Verizon Wireless operates the nation's most reliable wireless voice and data network, serving 67.2 million customers. Headquartered in Basking Ridge, N.J., with 69,000 employees nationwide, Verizon Wireless is a joint venture of Verizon Communications (NYSE: VZ) and Vodafone (NYSE and LSE: VOD). For more information, go to: www.verizonwireless.com. To preview and request broadcast-quality video footage and high-resolution stills of Verizon Wireless operations, log on to the Verizon Wireless Multimedia Library at www.verizonwireless.com/multimedia.

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