News Release

Let A Verizon Wireless Test Man Be Your Guide

Interesting Summer Drives From The Men And Women Who Test Drive America's Most Reliable Wireless Network

July 30, 2008

Tom Pica
Thomas.Pica@VerizonWireless.com
908-559-7516

BASKING RIDGE, NJ — Customers traveling this summer don’t have to go far to find unique places to visit according to Verizon Wireless’ Test Men and Women. The company’s real-life Test Men and Women see some of the country’s most interesting places – from the Blue Ridge Mountains on the border of West Virginia to Metropolis, Ill., and Lake Texoma on the Oklahoma/Texas border to the Four Corners of Arizona, New Mexico, Colorado and Utah – as they travel close to 1 million miles every year testing network performance, call quality and data network performance.

Pictured above, Kristin Desjadon is one of the real-life test engineers who inspired Verizon Wireless' long-running "Can You Hear Me Now" advertising campaign. She is pictured here with the campaign's popular "Test Man" outside a regional network facility in Branchburg, N.J.

Verizon Wireless has posted new profiles on the company’s Test Men and Women Web site, located at http://www.verizonwireless.com/news/testdriver/index.html. The profiles include answers to questions about the company’s network testing and enhancement efforts, including most unique places to test the network, how the company uses the data collected, and thoughts on why Verizon Wireless needs to test its network every day.

Verizon Wireless’ real-life Test Men and Women – who inspired the company’s iconic Test Man advertising campaign – travel from coast to coast conducting more than 3 million voice call attempts and more than 16 million data tests annually on the Verizon Wireless network and the networks of competitors. The collected data helps Verizon Wireless plan the company’s network improvement program, including placement of new cellular sites and expansion of existing call capabilities in growing communities. Over the past year, Verizon Wireless spent $6.5 billion to build and expand its nationwide network.

Among the Test Men picks for favorite U.S. spots are:

  • Midwest Area Test Man Gerald Wildermuth recommends the Superman statue in Metropolis as a unique place to visit. He says, “Yes, there really is a Metropolis – it’s in Illinois, and there’s a Superman Museum.”
  • Northeast Area Test Man Cedric Rogers recommends the Blue Ridge Mountains along the West Virginia border as a remote location where customers can enjoy the scenery and also enjoy network coverage. He says about the mountain area, “The outline and scenery of the Blue Ridge Mountains are spectacular.”
  • South Area Test Man Ken Lee recommends Lake Texoma on the Oklahoma/Texas border, a place where Verizon Wireless’ network continues to grow and expand. Lee says, “The Oklahoma/Texas border is so beautiful.”
  • West Area Test Man Raymond Enriquez says, “The most unique place I’ve been is probably the four corners area of Arizona, New Mexico, Colorado and Utah.”

Other favorites mentioned by Verizon Wireless’ Test Men and Women include the mountains of Kentucky, recommended by Midwest Area Test Man Mike Trudell; Wild West City in Netcong, N.J., recommended by Northeast Area Test Woman Aline Griffith; Reynolds Plantation near Lake Oconee, Ga., recommended by South Area Test Man DeAnthony Norwood; and California’s Kings Canyon and Sequoia National Parks, recommended by West Area Test Man Dan Kasper. To read all of the Verizon Wireless Test Men and Women’s favorite U.S. testing spots, visit http://www.verizonwireless.com/news/testdriver/index.html.

Verizon Wireless invites members of the news media who are interested in participating in ride-along test drives with the Test Men and Women from their area to see first-hand how the company monitors and tests its network to ensure efficient operation. Media interested in scheduling a ride-along or interview, can visit http://www.verizonwireless.com/news/testdriver/index.html and e-mail or call the media contact listed under the appropriate profile.

About Verizon Wireless
Verizon Wireless operates the nation’s most reliable wireless voice and data network, serving 68.7 million customers. Headquartered in Basking Ridge, N.J., with 70,000 employees nationwide, Verizon Wireless is a joint venture of Verizon Communications (NYSE: VZ) and Vodafone (NYSE and LSE: VOD). For more information, go to: www.verizonwireless.com. To preview and request broadcast-quality video footage and high-resolution stills of Verizon Wireless operations, log on to the Verizon Wireless Multimedia Library at www.verizonwireless.com/multimedia.

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