News Release

MOG Coming Soon To Verizon Wireless' 4G LTE Mobile Broadband Network

Accelerated One-Click Downloading of Songs, Albums and Playlists for the Ultimate Listening Experience

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January 6, 2011

Debra Lewis
Debra.Lewis@VerizonWireless.com
908-559-7512

Marni Greenberg
MOG
marni@mog.com
415-680-4387

LAS VEGAS, NV and BASKING RIDGE, NJ — From the 2011 International Consumer Electronics Show (CES), MOG, one of the best on-demand music listening services, today announced that its award-winning mobile music application will be available and preloaded on select 4G smartphones on the Verizon Wireless 4G LTE Mobile Broadband network.

The MOG app provides users with the ability to search, browse and play unlimited music on demand from a catalog of more than 10 million songs and more than 1 million albums. Verizon Wireless customers will be able to enjoy MOG’s vast catalog of music and download any song, album or playlist directly to their mobile devices for $9.99 per month. MOG will be preloaded on select smartphones and available through V CAST Apps, Verizon Wireless’ mobile storefront, which offers direct billing of apps so the charges appear on a customer’s monthly bill.

“The additional speed and bandwidth that Verizon Wireless’ 4G LTE network provides will make for an enhanced MOG experience. Users will be delighted by the high-quality sound and speed in which their favorite music is delivered,” said David Hyman, founder and chief executive officer of MOG. “It’s exciting to broaden MOG’s reach and provide users with the ultimate listening experience. We’re pleased to be aligned with a company such as Verizon Wireless.”

MOG mobile app features for select Verizon Wireless 4G smartphones, include:

  • One-click, high-speed playlist download: Verizon Wireless 4G LTE customers can explore and download MOG community-, editorial- and artist-based playlists at unprecedented speeds.
  • High-quality audio: Leveraging the speed of the LTE network, all songs are downloaded and streamed at 320 kbps MP3 for maximum audio quality.
  • High-definition album art: MOG will expose high-definition album art for customers who stream and download MOG tracks over the LTE network.
  • Unlimited downloads: Subscribers can quickly download any song, album or playlist directly to their phones and continue listening even when out of cell or Wi-Fi range.
  • On-demand streaming: Unlimited listening to any artist, album or song at any time.
  • MOG Radio: Only MOG offers the patent-pending “MOG Mobius” music discovery engine that enables users to control the mix of similar artists, from true “artist only” radio up to a full mix of similar artists.

The Verizon Wireless 4G LTE Mobile Broadband network, launched in December 2010, is the fastest, most advanced 4G network in the United States, providing speeds up to 10 times faster than Verizon Wireless’ existing 3G network. Consumer devices with a wide range of applications are expected to be available later this year. Verizon Wireless’ 4G LTE Mobile Broadband network currently reaches one-third of all Americans, with plans to expand the network to the company’s entire 3G coverage area over the next three years.

More details on MOG will be available during CES in Verizon Wireless’ booth (#35216 in the South Hall of the Las Vegas Convention Center). For more information about Verizon Wireless’ 4G LTE network, visit www.verizonwireless.com/lte. For more information about Verizon Wireless at CES, visit www.verizonwireless.com/ces or follow the company on Twitter at http://twitter.com/verizonwireless. For additional information about MOG, visit www.mog.com.

About Verizon Wireless
Verizon Wireless operates the nation’s fastest and most advanced 4G network and largest and most reliable 3G network, and serves more than 93 million customers. Headquartered in Basking Ridge, N.J., with 80,000 employees nationwide, Verizon Wireless is a joint venture of Verizon Communications (NYSE, NASDAQ: VZ) and Vodafone (LSE, NASDAQ: VOD). For more information, visit www.verizonwireless.com. To preview and request broadcast-quality video footage and high-resolution stills of Verizon Wireless operations, log on to the Verizon Wireless Multimedia Library at www.verizonwireless.com/multimedia.

About MOG Inc.
MOG Inc. is a next-generation music media company founded in June 2005 by David Hyman, former CEO for Gracenote. MOG’s all-you-can-eat, on-demand listening service provides access to a deep library of close to 10 million songs and nearly one million albums through its mobile apps on iPhone and Android phones, online, and on streaming entertainment devices. MOG Inc. is also the provider of The MOG Music Network (MMN), the premier destination for music content online and largest music focused advertising network consisting of over 1300 music sites, reaching over 23 million people each month.

Headquartered in Berkeley, California, MOG Inc. investors include Menlo Ventures, Balderton Capital, Simon Equity Partners, Universal Music Group and Sony Music. Grammy-winning record producer, Rick Rubin, named by Time Magazine as one of the “100 Most Influential People in the world,” is a member of MOG’s Board of Directors.

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