News Release

Verizon's My Fabulous Quince Contest Offers Teens The Opportunity To Win A Quinceañera Of Their Dreams

Latin Music Hottest New Artist, Prince Royce, to Perform at Grand Prize Winner's Party

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June 29, 2011

Cameka Crawford
Cameka.Crawford@VerizonWireless.com
908-559-3497

BASKING RIDGE, NJ — From July 1 through August 31, teens across the United States will have the chance to enter to win the Quince of their dreams as part of Verizon’s My Fabulous Quince contest.  Eligible teens from 13 participating cities and surrounding areas (Los Angeles, San Diego, Fresno, El Paso, San Antonio, Houston, Dallas, Tampa, Miami, Albuquerque, Secaucus, Chicago and Washington, D.C.) can participate by submitting an essay online or at Verizon Wireless My Fabulous Quince expos.  For details, visit: http://www.myfabulousquince.com.  Thirteen winners will receive an all-expenses-paid Quince, as well as a college scholarship and Verizon products.

“At Verizon, we recognize that our customers celebrate different types of traditions.  The Quince tradition marks a coming of age milestone for a young lady and has long been celebrated by Latino families across the United States.  Although generally celebrated for girls, there are more 15-year-old boys celebrating this cultural event.” said Elva Lima, executive director of community relations and multicultural communications at Verizon Wireless.  “This contest will give a young lady or man the Quince of their dreams.  We encourage teens of all backgrounds to join us by participating in My Fabulous Quince.”

Contest Entry, Selection Process and Prizes

Following the contest entry phase, 20 finalists will be selected from each of the 13 participating cities.  From September 8 through 22, consumers can vote online or text in their vote for their favorite finalist.  The finalist with the highest number of votes will win the grand prize, consisting of an all-expenses-paid Quince for up to 200 guests, a $5,000 college scholarship, three Verizon smartphones and an exclusive performance by multi-platinum recording artist Prince Royce who will sing his greatest hits including: “Stand By Me,” “Corazón Sin Cara” and “Mi Ultima Carta.”

“I’m excited to be part of Verizon’s My Fabulous Quince and to be able to make one of my fan’s dreams come true,” said Prince Royce.  “Growing up, I enjoyed going to Quinceañeras, and this time around I’ll have the chance to share that special moment with the grand prize winner.”

The top finalist in each of the remaining 12 cities will receive a first prize package, which includes a Quince for 100 guests with all expenses covered by Verizon, as well as a $2,500 college scholarship and a Verizon smartphone. 

Quince Expos and Prince Royce Meet & Greets

Teens and their families around the country will also have the chance to get up close and personal with Prince Royce at the My Fabulous Quince expos at select Verizon Wireless stores and through the new Prince Royce app, available to Verizon Wireless customers. 

Quince expos and Prince Royce meet-and-greets will take place in the following cities. For times and event details, visit: http://www.myfabulousquince.com:

 CITY
Oxnard, Calif.

 DATE
July 9, 2011

Chula Vista, Calif.

July 10, 2011

El Paso, Texas

July 16, 2011

Albuquerque, N.M.

July 17, 2011

Houston, Texas

July 23, 2011

San Antonio, Texas

July 24, 2011

Tampa, Fla.

July 30, 2011

Hialeah, Fla.

July 31, 2011

Secaucus, N.J.

August   6, 2011

Gaithersburg, M.D.

August   7, 2011

Irving, Texas

August 13, 2011

Chicago, Ill.

August 20, 2011

Fresno, Calif.

August 27, 2011

Expo attendees will receive tips on how to plan a Quince celebration on any budget, as well as exclusive offers from local vendors.  In addition, attendees can donate no-longer-used wireless phones to HopeLine® from Verizon to help support victims of domestic violence and help protect the environment by disposing of wireless phones in an environmentally sound way.  Attendees who make a donation to HopeLine® from Verizon will receive a VIP pass, which will guarantee them access to meet Prince Royce at the My Fabulous Quince expos. 

The Prince Royce app with the latest Prince Royce news, audio, video and information on the My Fabulous Quince contest and expos is now available to download from Android Market™ for Verizon Wireless customers with 4G LTE Android™ smartphones and select 3G Android mobile devices.  For more information about Verizon’s My Fabulous Quince, including contest rules, eligibility and Quince expos, please visit http://www.myfabulousquince.com

About Verizon Wireless
Verizon Wireless operates the nation’s fastest, most advanced 4G network and largest, most reliable 3G network. The company serves 104 million total wireless connections, including more than 88 million retail customers.  Headquartered in Basking Ridge, N.J., with 85,000 employees nationwide, Verizon Wireless is a joint venture of Verizon Communications (NYSE, NASDAQ: VZ) and Vodafone (LSE, NASDAQ: VOD).  For more information, visit www.verizonwireless.com. To preview and request broadcast-quality video footage and high-resolution stills of Verizon Wireless operations, log on to the Verizon Wireless Multimedia Library at www.verizonwireless.com/multimedia

About Prince Royce
Breakthrough Latin recording artist Prince Royce has exploded into the mainstream with his fresh urban approach to traditional bachata music, fusing Tropical Latin with contemporary R&B and pop rhythms. Royce’s self-titled debut album, released in 2010, has been certified double platinum, while garnering a 2010 Latin Grammy® nomination, three 2011 Premio Lo Nuestro Awards and four 2011 Latin Billboard Awards. "Prince Royce" became the #1 Latin album in the country, more than a year after its release, marking an unprecedented achievement for a developing Latin music artist. Royce’s first single, a bilingual bachata cover of the 1961 Ben E. King classic, “Stand By Me,” reached the #1 position on the Billboard Tropical Airplay chart; and his second single, “Corazón Sin Cara,” written by Royce himself, fared even better, shooting up to #1 on Billboard’s Latin Songs chart.

The artist has had two sold-out tours in Europe, one in the U.S., and has been invited by Enrique Iglesias to be a special guest on his fall 2011 tour of North America. Royce has recently entered into an exclusive, long-term, worldwide recording deal with Atlantic Records via a joint venture with Top Stop Music to release his next albums in English and Spanish.

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