News Release

MasterImage 3D Launches HD 720 And WUXGA Glasses-Free Mobile 3D Display Technology

Demonstration of Company's Industry-Leading Cell-Matrix Parallax Barrier Technology for a 4.3" Smartphone and 10.1" Tablets will be Shown at the Consumer Electronics Show

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January 9, 2012

Debra Lewis
Debra.Lewis@VerizonWireless.com
908-559-7512Veronica Skelton
Concept PR for MasterImage 3D
veronica@conceptpr.net  
415-342-3435

LAS VEGAS, NV — MasterImage 3D, one of the fastest growing 3D solutions providers in the world, today announced it has launched glasses-free HD 720 resolution 3D display for a 4.3” smartphone and WUXGA (1920*1200) resolution 3D display for a 10.1” tablet. A demonstration of the technology, showcasing a first-look at premium 3D content streamed through MasterImage 3D Media’s embedded portal and media player, will be shown at the Consumer Electronics Show (CES) in Las Vegas next week in the MasterImage 3D booth (South Hall, lower level, #21727).

All demonstrations feature MasterImage 3D’s Cell-Matrix Parallax Barrier with smart multicore OMAP4430 and OMAP4460 mobile processors from Texas Instruments Incorporated (TI), Chimei Innolux (CMI) TFT panels and the latest Google Android operating system.

Cell-Matrix Parallax Barrier Technology is MasterImage 3D's proprietary solution that is invented, patented and mass-produced as the leading technology in glasses-free 3D display. The technology provides brighter images, lessened crosstalk, reduced moiré effects (or rippled appearance) and the widest possible viewing angle.

Units being shown at CES by MasterImage 3D will run content from MasterImage 3D’s content portal and 3D Media Player, an embedded digital 3D mobile storefront providing MasterImage 3D display partners with streaming premium 3D content and secure e-commerce fulfillment.

Content presented on MasterImage 3D glasses-free 3D technology:

  • 3D Movie Trailers (including Dr. Seuss’ The Lorax, Universal Pictures/Illumination Entertainment)
  • National Geographic (U2 3D, Sea Monsters 3D; Flying Monsters 3D)
  • Red Bull Media House North America, Inc. (The Art of Flight with Venture 3D)
  • Handpicked playlists of 3D videos on YouTube
  • Animated Book (HarperCollins)— Fancy Nancy and Splat the Cat (3D conversion by Venture 3D)
  • 2D to 3D conversions (Harold Lloyd’s Safety Last by Legend3D)
  • Independent Shorts (Digital Revolution Studios)
  • Music Videos (AWOLNATION’s Not Your Fault – by The Faktion)

MasterImage 3D display technology will also be demonstrated by partners at CES:

  • Verizon Wireless: Booth #30259 (South Hall)
  • TI Wireless: Meeting space N-116 (North Hall)
  • 3D@Home: Booth #13342

“This technology is truly pioneering for the 3D industry. Literally, never before has anyone seen 3D resolution on a smartphone or tablet that looks so compelling and amazingly beautiful and doesn’t need glasses,” said Roy Taylor, Display EVP and GM, MasterImage 3D. “The ability to view movies, read animated books, take pictures and video clips and play games—all in 3D that’s a joy to look at— is an astonishing breakthrough.”

Learn more about MasterImage 3D’s CES exhibition and partnerships at www.absolutely3d.com.

About Verizon Wireless
Verizon Wireless operates the nation’s largest 4G LTE network and largest, most reliable 3G network. The company serves 107.7 million total wireless connections, including 90.7 million retail customers. Headquartered in Basking Ridge, N.J., with nearly 83,000 employees nationwide, Verizon Wireless is a joint venture of Verizon Communications (NYSE, NASDAQ: VZ) and Vodafone (LSE, NASDAQ: VOD). For more information, visit www.verizonwireless.com. To preview and request broadcast-quality video footage and high-resolution stills of Verizon Wireless operations, log on to the Verizon Wireless Multimedia Library at www.verizonwireless.com/multimedia.

About MasterImage 3D, Inc.
MasterImage 3D, Inc provides pioneering 3D solutions for theaters and mobile devices. With digital 3D cinema systems installed in over 70 countries, MasterImage 3D is a fast-growing digital 3D cinema system supplier, offering audiences the clearest, sharpest 3D experience while providing exhibitors with a compelling ownership-based pricing model. The company invented, patented and mass-produced the cell-matrix parallax barrier, the leading 3D technology for auto-stereoscopic mobile display. It enabled one of the world’s first glasses-free 3D phones and is in development for devices in 2012. Founded in 2004, the company is privately held and headquartered in Hollywood, with offices in the UK, Japan, Korea and Taiwan. (http://masterimage3d.com)

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