News Release

Pro Brand Develops Consumer-Friendly Indoor/Outdoor 4G LTE Home Antenna With Verizon Wireless

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January 9, 2012

Debra Lewis
Debra.Lewis@VerizonWireless.com  
908-559-7512

Kamma Ballinger
Pro Brand International, Inc.
kamma@pbigroup.com  
770-423-7072 ext. 3007

LAS VEGAS, NV, and BASKING RIDGE, NJ — From the 2012 International Consumer Electronics Show (CES), Verizon Wireless and Pro Brand International, Inc. announced a sleek and simple-to-install indoor/outdoor 4G LTE flat antenna for the home or small office to maximize Verizon’s 4G LTE service and is on display at the Verizon booth (Las Vegas Convention Center, South Hall, Booth #30259).

The Pro Brand 4G LTE antenna is a MIMO patch antenna optimally matched and designed for Verizon’s LTE spectrum band, and improves reception and transmission of data over 4G LTE in low signal lying areas and boosts performance and quality of service in strong signal areas.. The high performance indoor/outdoor LTE antenna will include an indoor stand and wall mount, and a low loss dual coax cable with SMA connectors, and is expected to be available in the next few months.

Jim Crownover, executive vice president and chief operating officer for Pro Brand, said, “Antennas are often an overlooked component in many devices, but are absolutely vital in ensuring a high performance environment. Testing and data obtained from Verizon’s LTE Innovation Center show that Pro Brand’s well designed and matched antenna not only helps data throughput in fringe areas, but significantly increases data throughput in areas with strong signal strength. Verizon Wireless is trailblazing in the wireless broadband arena with its 4G LTE technology and showed great foresight in creating a collaborative environment with the Innovation Center. We are so proud and excited to be a pioneer in this field with Verizon Wireless.”

Pro Brand has been in the antenna and electronics business for over 29 years and has established itself as an industry leader in antenna design and manufacturing. Pro Brand and Verizon began working together a year ago, and the companies recognize that an antenna is the frontline to providing users with the highest performance experience with any wireless device. Verizon’s collaborative approach with the LTE Innovation Center allowed Pro Brand to design an antenna best suited for various applications in the ecosystem.

Verizon Wireless leads the way in 4G with the largest 4G LTE network and most reliable 4G network in the United States, which now covers more than 200 million people in 190 markets.

Verizon established its Innovation Program to encourage collaboration and help advance the 4G LTE ecosystem. The company’s LTE Innovation Center in Waltham, Mass., and its Application Innovation Center in San Francisco were created to inspire, enable and develop non-traditional devices, services and applications that take advantage of Verizon Wireless’ industry-leading wireless networks. Through the Innovation Program, Verizon seeks to expand the possibilities of 4G LTE by working with diverse companies, from start-ups to established players, in industries representing a broad range of verticals.

For more information about Verizon at CES, visit www.verizonwireless.com/ces or follow Verizon Wireless news on Twitter at @VerizonNews. Visit www.pbigroup.com for more information about Pro Brand.

(EDITOR’S NOTE: Media attending CES 2012 in Las Vegas can visit Verizon Wireless and Pro Brand at LVCC, South Hall, Booth #30259.)

About Verizon Wireless
Verizon Wireless operates the nation’s largest 4G LTE network and largest, most reliable 3G network. The company serves 107.7 million total wireless connections, including 90.7 million retail customers. Headquartered in Basking Ridge, N.J., with nearly 83,000 employees nationwide, Verizon Wireless is a joint venture of Verizon Communications (NYSE, NASDAQ: VZ) and Vodafone (LSE, NASDAQ: VOD). For more information, visit www.verizonwireless.com. To preview and request broadcast-quality video footage and high-resolution stills of Verizon Wireless operations, log on to the Verizon Wireless Multimedia Library at www.verizonwireless.com/multimedia.

About Pro Brand International, Inc.
Founded in 1983 and headquartered in Marietta, Georgia, Pro Brand is a leading designer and developer of advanced antenna and RF systems in the satellite sector and beyond, primarily serving DBS providers. Pro Brand serves the leading North American DBS operators, and has extensive expertise in related verticals such as Very Small Aperture Terminals (VSATs). Through its in-house engineering design team combined with advanced R&D labs, state-of-the-art feed range and other antenna testing facilities, Pro Brand offers a complete end-to-end solution. The Company’s state of the art manufacturing facility in China enables Pro Brand to participate in the entire product development and commercialization lifecycle starting from joint development of new product ideas and specs through initial mock-ups to volume production and distribution. Pro Brand considers itself an outsourced R&D partner for the design and development of complete antenna systems (receptor (dish) design, Low Noise Block Converters, electronics, circuitry, software and software integration services, RF-related design and equipment, installation accessories etc.) that are critical to the success of its customers.

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