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Created by the authors of the Penny Arcade comic series, Penny Arcade Expo (PAX) started in Bellevue, Wash., in 2004 as a place for console, computer and tabletop gamers to join under one roof and celebrate gaming culture. Today, just as gaming has evolved to include mobile, so has PAX, ushering in a new platform and group of gaming enthusiasts.
As new gaming platforms developed and the event’s popularity increased, the show expanded, adding PAX East in Boston and PAX AUS in Melbourne, Australia, and new features such as console freeplay areas and handheld lounges were introduced. This provided an ecosystem for gamers to thrive and for mobile gaming to gain traction.
Today there are more than 100 million mobile gamers in the U.S. The speed and low latency of a strong 4G LTE network provides users with a richer game experience and opens the door for developers to create more complex games for the mobile platform.
Last year, at PAX Prime, the MOGA Mobile Gaming System debuted, giving traditional gamers the comfort and familiarity of console controllers paired with their smartphones. The latest PAX event, PAX East, begins today and includes an Indie Showcase to highlight iOS and Android games that have yet to gain a large presence in the mobile world, so gamers will get an early look at the titles many may be talking about in the months to come.
Follow @Official_Pax to stay updated about this year’s show.
