While traditional TV remains the dominant viewing medium for youth, there is movement towards more mobile viewing, according to a recent Nielsen study. With the rise of streaming services like Netflix, YouTube and Hulu, young people are starting to take entertainment from their televisions to mobile devices.
According to the study, young adults ages 18-24 watch a weekly average of about 22 hours of television, approximately 2 hours less than the previous year (17 minutes less per day). In comparison, the number of adults who watch videos on a mobile device has grown by 22 percent. For example, in its second year of online streaming, the Super Bowl’s streaming viewership on the CBS Sports site increased to 3 million, compared to 2.1 million last year. Streaming was also top of mind during newsworthy events like the recent presidential inauguration.
Recent advances in technology, such as new and improved wireless products and 4G LTE network enhancements, have made live streaming a viewing possibility for consumers. 4G LTE’s low latency leads to quicker download speeds, a minimized lag and more opportunities for those looking to enhance their online experiences.
For those interested in turning off the TV, check out PC World’s tips to improve a live streaming experience.