Arizona Towing Company Speeds Up Service and Cuts Fuel Consumption With Fleet Tracking

M2M technology decreasing response time and increasing service requests.

By Jenny Weaver on September 17, 2013

Arizona is one of the hottest places on earth from June through September, according to the state’s Department of Health Services. The punishing triple-digit temperatures can wreak havoc on car batteries, starters and tires. For stranded motorists, every minute sitting in a hot car can feel like an hour, and can be a potential safety risk. 

When time is of the essence, the owners of Phoenix-based Quik Pik-All Over Towing says they reach customers an average of 10 minutes faster thanks to a fleet tracking service provided by GPS Insight and powered by the Verizon Wireless network

The towing company outfitted its fleet of 32 vehicles with the machine-to-machine (M2M) solution in April, and it is already producing results for Grand Canyon state drivers, the environment and the company’s bottom line, according to Quik Pik-All Over Towing owner Joe DiMarco.

“We have decreased our response time by an average of 10 minutes. This has led to a 20 percent increase in service requests from our law enforcement, emergency responder, towing and roadside customers,” said DiMarco. As a result, the company has seen a $2,000 jump in monthly revenue.

Using GPS Insight has also helped the company reduce fuel consumption by about $1,000 a month, driven primarily by reducing engine idle time. Quik Pik-All Over Towing is now able to determine when drivers are leaving their trucks running for a work-related reason, like loading a vehicle onto a flatbed, versus when they are leaving trucks running unnecessarily and wasting fuel.

Quik Pik-All Over Towing has also increased their route efficiency, saving even more fuel and time. “By having our dispatchers able to monitor our trucks’ exact location en route to jobs, we are able to guide drivers and prevent wrong turns and additional miles in the wrong direction,” added DiMarco.

With a fleet tracking M2M solution, Quik Pik-All Over Towing is now able to make every minute and mile count.