Bell Atlantic Mobile Is In The Zone

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PHILADELPHIA — Bell Atlantic Mobile said that it will be the exclusive service provider for Wireless Zone, the nation's largest independent wireless agent, which makes its debut into the Philadelphia Tri-State Region this month.

Through this exclusive affiliation with Bell Atlantic Mobile, Wireless Zone plans to open a dozen stores in 1999 with the first store openings planned in Mount Laurel, N.J. and Feasterville, Pa.

Bell Atlantic Mobile also provides wireless service through its 28 company-owned Communications Stores and 300 plus independent retailers in the Philadelphia region, which covers southern New Jersey, southeastern Pennsylvania and Delaware.

"Our strategic alliance with Wireless Zone is significant because it provides yet another convenient, high-quality retail option for our customers and expands our already large presence throughout the region," said John Stratton, president of Bell Atlantic Mobile's Philadelphia Tri- State region.

Wireless Zone's franchiser, the Connecticut-based Automotive Technologies Inc., is a leading wireless retailer in the Northeast with more than 90 stores in seven states. In 1998, Automotive Technologies Inc. was named the number one wireless communications franchise in the nation by Entrepreneur Magazine.

"Bell Atlantic Mobile's strong network combined with our unparalleled customer service will surely prove to be a winning combination in this market," said Kevin Sinclair, president of Automotive Technologies, Inc. "We're excited to serve the Philadelphia market and expand our business alliance with Bell Atlantic Mobile as we see a huge opportunity for growth in this region."

Bell Atlantic Mobile and Automotive Technologies also have exclusive agreements in Connecticut, Rhode Island, Massachusetts, Vermont, New Hampshire, Upstate New York, Baltimore, Washington, D.C., and Pittsburgh.

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Bell Atlantic Mobile owns and operates the largest wireless network in the East, covering 120,000 square miles, and the largest chain of retail outlets devoted exclusively to wireless voice, data and paging. Based in Bedminster, NJ, Bell Atlantic Mobile has 6.2 million customers and 8,000 employees from Maine to Georgia and, through a separate subsidiary, in the Southwest. Through its "Wireless at Work..." community service program, the company uses its technology to help individuals and communities improve security and emergency communications. Bell Atlantic Mobile's parent is one of the world's largest wireless communications companies, with domestic operations in 25 states and international investments in Mexico, Europe and the Pacific Rim. For more information on Bell Atlantic Mobile visit: www.bam.com; on global operations visit: www.bellatlantic.com/worldwide.

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