Telenor Joins With Verizon Wireless to Offer Premium Text Messaging Services

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ROCKVILLE, MD — Telenor Interactive, North America's leading mobile messaging service company, and Verizon Wireless, the nation's leading wireless provider with 40 million customers, today announced an agreement under which Telenor Interactive will continue to provide premium text message voting capabilities to Verizon Wireless.

"Through Telenor's Media Platform, Verizon Wireless subscribers can interact with their favorite media outlets - participating via their mobile phones with popular TV shows and text voting on music selections, such as Detroit's hit music station 93.1 DRQ," said Jim Straight, vice president of wireless Internet and multimedia services for Verizon Wireless. "Our customers can also sign up to receive breaking and political news text alerts from ABCNews.com and weekly soap gossip and news via text message from ABC Daytime's Soap Confidential alert service."

Verizon Wireless customers who use the premium text message service will be charged a premium fee per message above any standard TXT Messaging service charge, which is just $0.02 for each message received and $0.10 for each message sent. Customers can also select from bundled plans to send and receive standard TXT Messages of $2.99 per month for 100 messages, $4.99 per month for 250 messages and $9.99 per month for 1,000 messages.

"Premium text message services are already a hit with television and radio audiences and are an effective way of generating additional revenue for carriers and media companies," says Steinar Svalesen, CEO of Telenor Interactive. "Our relationships with Verizon Wireless and our media partners will help to spur the adoption of all text messaging services across North America."

Verizon Wireless products and services are available in more than 1,200 Verizon Wireless Communications Stores, at participating RadioShack and Circuit City locations and on the Web at www.verizonwireless.com.  

About Verizon Wireless
Verizon Wireless is the nation's leading provider of wireless communications. The company has the largest nationwide wireless voice and data network and 40 million customers. Headquartered in Bedminster, NJ, Verizon Wireless is a joint venture of Verizon Communications (NYSE:VZ) and Vodafone (NYSE and LSE:VOD). Find more information on the Web at www.verizonwireless.com. To receive broadcast-quality video footage of Verizon Wireless operations, log onto www.thenewsmarket.com/verizonwireless.  

About Telenor Interactive USA
Telenor Interactive, an interactive media company, develops and implements innovative mobile applications based on cross-carrier premium messaging capabilities. The company is a fully owned subsidiary of Telenor Venture, the venture unit of Telenor ASA (www.telenorventure.com). Telenor ASA is an international telecommunications company headquartered in Oslo, Norway. Telenor ASA (Nasdaq:TELN) has more than 20,000 employees with annual revenues over US $7.0 billion. Business areas include wireless, broadcast television and media, satellite, fixed line and cable. Telenor is positioned in mobile companies in 14 countries, is the world's largest supplier of satellite services, and one of the two leading TV distributors in the Nordic region. The group is present in more than 30 countries.

For more information, please visit: www.telenor-interactive.com.

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