News Release

Verizon Wireless 'COW' Offers Enhanced Coverage For Creation Festival Northeast In Pennsylvania

Cell On Wheels Will Boost Call Capacity for Customers Visiting Annual Music Event

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June 19, 2011

Laura Merritt

Jennifer Schmitt

MT. UNION, PA — Verizon Wireless has installed a temporary cell site—called a COW, or Cell On Wheels—on the Agape Farm in Huntingdon County, to provide additional network calling capacity in anticipation of the thousands of visitors expected to flock to the region for the Creation Festival Northeast event, which runs from June 29 through July 2.

This service enhancement means more customers visiting the Festival can use their wireless phones concurrently to make calls; send and receive email and text, picture and video messages; access the Internet; view high-quality videos; and download music, games and ringtones, while enjoying clearer reception and fewer dropped calls.

“Ensuring our customers can count on their wireless devices for communication, news and more at major events, like the Creation Festival, is part of our ongoing commitment to network reliability,” said Mark Frazier–president, Ohio/Pennsylvania/West Virginia Region, Verizon Wireless. “We look at how our customers’ usage patterns are changing at events like these and utilize this information to make sure we stay well ahead of their demand.”

The COW is a fully functional, generator-powered cell site, which has the same call capacity as a freestanding cell site. On-site network improvements, including the enhanced coverage around Agape Farm, are part of Verizon Wireless’ continual efforts to expand coverage, improve capacity and enhance the quality of its wireless voice and data network in Pennsylvania and throughout the country.

The company’s ongoing network investment in Pennsylvania now totals more than $1.3 billion. Nationally, Verizon Wireless has invested more than $65 billion since it was formed—$6 billion on average every year—to increase the coverage and capacity of its premier nationwide network and to add new services.

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Verizon Wireless operates the nation’s fastest, most advanced 4G network and largest, most reliable 3G network. The company serves 104 million total wireless connections, including more than 88 million retail customers.  Headquartered in Basking Ridge, N.J., with 85,000 employees nationwide, Verizon Wireless is a joint venture of Verizon Communications (NYSE, NASDAQ: VZ) and Vodafone (LSE, NASDAQ: VOD).  For more information, visit  To preview and request broadcast-quality video footage and high-resolution stills of Verizon Wireless operations, log on to the Verizon Wireless Multimedia Library at